Archives: Love yourself
Unshakeable confidence: a practical guide {po...
It’s easy to let how you feel about yourself be the unspoken force that runs your business. When you’re feeling shiny and confident, you do FacebookLives! You write! You book clients! But when you’re feeling down, or anything less than radiantly magnetic, that energy wanes and everything winds slowly to a halt. This can only reinforce the not-feeling-great feelings and it becomes a tough cycle to break out of, made worse by the pressure on yourself to change!right!now! Building your confidence is a key component of business development. Taking in your impact, accepting that you help people, and anchoring that in so that you can revisit it when you’re feeling down is a huge part of the emotional journey of creating your empire. In this episode, I speak to why we act from Neo in the Matrix, and exactly what … Continue reading
5 Best Business Builder Tools Under $20
It’s the Holiday season and the end of the year is on the horizon. If you’re anything like me, you like to shop “One for me, one for them.” I get asked a lot what tools and systems I’m using to scale and grow my business, and I decided to make a video sharing my 5 favorites under $20 – so if you feel like getting yourself a business present or three, these are so useful and won’t bust the bank. Captions on Facebook Live – free When you’re done recording click the edit button on your video, there’s a captions tab. There’s a magic wand where Facebook automagically generates them. All you have to do is clean them up in editing and voila! Captions on your video, which increases engagement. Win! Zapier- $20 a month The most expensive thing … Continue reading
$15 Frequency Forecasts: why you need them an...
Welcome – I’m so glad to introduce you to Frequency Forecasts, a fantastic way to understand yourself and the energy that surrounds your month and year. If you’ve never heard me talk about Frequency before, watch this overview video. WATER -1918, 1927, 1936, 1945, 1954, 1963, 1972, 1981, 1990, 1999, 2008, 2017 FIRE -1910, 1919, 1928, 1937, 1946, 1955, 1964, 1973, 1982, 1991, 2000, 2009 MOUNTAIN EARTH- 1911, 1920, 1929, 1938, 1947, 1956, 1965, 1974, 1983, 1992, 2001, 2010 PRINCESS -1912, 1921, 1930, 1939, 1948, 1957, 1966, 1975, 1984, 1993, 2002, 2011 EMPEROR -1913, 1922, 1931, 1940, 1949, 1958, 1967, 1976, 1985, 1994, 2003, 2012 EMPRESS -1914, 1923, 1932, 1941, 1950, 1959, 1968, 1977, 1986, 1995, 2004, 2013 BAMBOO -1915, 1924, 1933, 1942, 1951, 1960, 1969, 1978, 1987, 1996, 2005, 2014 BEANSTALK-1916, 1925, 1934, 1943, 1952, 1961, 1970, 1979, 1988, … Continue reading
How To Get Your Small Business To Grow Faster...
Within the first 5 minutes of talking to Maria Doyle, I knew I’d found a kindred spirit. She’s an education specialist who helps online business owners like you create amazing courses, but (here’s what made me really fall in love with her) only if it’s the right fit for your business. We’re both obsessed with helping our clients create tailored businesses that play to your strengths, instead of blindly following the ‘how tos’ out there. Talking with Maria felt like reconnecting with a long lost cousin — which makes sense since our families both hail from a pretty similar region in northern Italy. When she learned about my Frequency work, and she reverse engineered the last few years and growth of her business, the first words out of her mouth were “Where were you four years ago?!” We both know how frustrating … Continue reading
No Brainer Pricing Is Killing Your Business
Are you guilty of no brainer pricing? Or of creating a ‘tripwire’ entry point? (Sidebar, tripwire? What terrible language to be using and teaching about potential clients, who are wonderful people, not entities to be trapped.) These things are actually working against you. People should be thinking about their purchases. All of them. You don’t want your business filled with a legions of zombie buyers! You want it filled with people who are intelligently and thoughtfully considering their needs, your work, and then voting yes on you. With their dollars. Pricing is positioning and it’s important for your business to tell a clear, cohesive story, not one of entrapment. Watch and learn what you can do to shift your pricing to set yourself up for business growth. I’d love to hear from you — have you had a no brainer … Continue reading
Fire Frequency Business Profile: Claire Pelletreau
Claire Pelletreau is a Facebook ads and conversion optimization expert. She’s been playing with Facebook ads since 2011 and sharpened her skills running paid campaigns for Laura Roeder’s five and six-figure launches. Now she applies her arsenal of knowledge to help other small businesses bring in more subscribers and sales than they ever imagined. She’s also the host of the addictive and informative, Get Paid Podcast. She’s invited us in for a behind the scenes look at how understanding her Fire Frequency has impacted her bottom line. Tell us a bit about your business – how do you primarily make your money? I’m a Facebook ads consultant who trains other business owners on how to use Facebook ads in their businesses. A large chunk of my income used to come from managing other people’s campaigns, but I’ve pivoted and now … Continue reading
Wood Frequency Business Profile Michelle Mazur
Michelle Mazur, Ph.D. delivers audacious breakthroughs for speakers who want to stand out, be the best in-class in their field and position themselves in a category of one. She is the CEO of Communication Rebel and the author of Speak Up for Your Business. Michelle is on the Wood Frequency and has invited us in for a behind the scenes look at how understanding her Frequency has impacted her business growth. Tell us a bit about your business, how do you primarily make your money? My business is morphing from primarily 1:1 work and group programs. My signature offering is Speak for Impact where I teach business owners, entrepreneurs, and public speakers how to craft a speech that is an asset for their business, attracts speaking gigs and gets them paid what they are worth. It’s a methodology that I’ve … Continue reading
How to Stop being the weakest link in your bu...
In the world of entrepreneurship, it’s easier and easier to go into business for yourself. There’s an online course for just about everything, and an incredible amount of free information if you have the patience to sift through it. The barriers to having your own business, even if it’s a side hustle, are minimal, and the promises of success are strong. The problem is, you can’t learn your way out of low self-esteem, medium self-confidence, or a belief that you don’t deserve your big dreams. You can’t take an online course to help you change the way you fundamentally see yourself. The way you treat yourself, your beliefs about yourself, your potential, your worthiness of success, will become the bottleneck of your business, slowly constricting your path to business growth. The biggest indicator of your business success, is your relationship to yourself. … Continue reading
Your personal mission is more important than ...
Often when you start a business, you’re really obsessed with what you’re going to do and how you’re going to do it. It’s often how a lot of businesses get started, unfortunately, it’s a very outside-in approach. “I really love to write! I’ll be a writer! I love to coach! I’ll be a coach!” That’s important to think about — you can’t start a business without knowing what you’re going to do and how you’re going to make money. However there’s a bigger picture here that I see a lot, of especially online business owners forgetting about. They get stuck. Often by the time they come to me to help them untangle all of this, it’s the one piece they’ve forgotten to incorporate into their business. More on what this is in the video below, and how to create … Continue reading
If you’re a service based business – it’s likely people want to talk to you before deciding to hire you. That’s great – someone willing to hop on the phone to talk with you is already invested in you and working together, and yet, I see a lot of business owners struggling to make the turn from helpful person to expert professional, and land the client. Today, my client conversion rate is 85%, but it wasn’t always like that. In the short video below I walk you through my signature approach to intake calls, laying out exactly what you can do to convert your intake calls to paying clients. This is the format and process I use for all my calls. Don’t have time to watch the video? Here are the steps you should follow. At the top of the … Continue reading
{Client Spotlight} Catherine Hummel, Relation...
My clients are rockstars. Entrepreneurial daredevils ready to invest time and energy into their businesses. They are on fire to grow a business that gives them the financial stability and lifestyle they long for. They are in it for the long haul, but are stuck on what to do right now. They understand there’s no such thing as overnight success seven steps to seven figures. They have all the pieces of a business, but it’s not working together and growing in the way they know it could. They are sick of formulas, group programs and cookie cutter approaches to business growth. They are on their own, deeply personal, custom journey. This brings them to me. What were you struggling with before you hired me? Specificity is good. Before hiring Ellen I was feel super stuck in my business. I had client flow, but … Continue reading
{Client Spotlight} Danetha Doe, Financial Gro...
My clients are rockstars. Entrepreneurial daredevils ready to invest time and energy into their businesses. They are on fire to grow a business that gives them the financial stability and lifestyle they long for. They are in it for the long haul, but are stuck on what to do right now. They understand there’s no such thing as overnight success seven steps to seven figures. They have all the pieces of a business, but it’s not working together and growing in the way they know it could. They are sick of formulas, group programs and cookie cutter approaches to business growth. They are on their own, deeply personal, custom journey. This brings them to me. What were you struggling with before you hired me? Specificity is good. I was trying to figure out how to launch my first bookkeeping 101 … Continue reading